Marketing Intelligence- Research Analyst

Greetings from codemantra!!

The eligible candidate should have:

• 2 to 4 years of relevant work experience across market & business intelligence in B2B IT sector (preferably)
• Collaborative skills: Need to collaborate with multiple teams across the business including sales and marketing, engineering, product management, PR and senior executives.
• Communication skills: Excellent spoken and written skills are crucial for presenting new products or features and writing engaging copy, telling product story for various marketing channels.
• Research skills: Ability to conduct research to gain insight into customer needs and experiences. Additionally, the analysis of collected data, surveys and customer interviews need be leveraged for deployment of marketing strategies.
• Working knowledge of various web analytics tools
• Analytical mind and strong quantitative skills.

Roles & Responsibilities:

• Ability to identify and collect appropriate customer, competitor, market, economic, financial and/or operational data
• Should be able to perform financial, statistical, and qualitative data analysis of markets and competitors and translate the collected data into actionable and executable market and intelligence reports.
• Conducted primary market research to understand buyer behavior insights and market dynamics
• Working knowledge of survey design and programming in online survey tools and analyze and classify collected survey data.
• Build strong working relation with a diverse range of stakeholders internally and externally.
• Assisted analyst relations team by engaging in briefings and responding to enquiries
• Proven ability to interact, consult with and professionally influence all the relevant constituents

Contact No : 8939896281

Email-id : gayathrik@codemantra.co.in